Virginia (Ginny) Redish’s Letting Go of the Words: Writing Web Content that Works is not just a book about writing sales copy. Instead, it is a book about creating usable web content that meets the needs of your target audience.
If your audience needs sales information or technical information the task is essentially the same. […] (more…)
What is Quality training? I got a dose of it recently at my full time job, and it wasn’t half bad. Basically its a set of rules or guidelines that help facilitate a productive work environment. There are several things you probably do on a daily basis that are not exactly necessary, or perhaps could […] (more…)
Adobe offers a look at the next generation with three new public betas: Dreamweaver, Fireworks, and Soundbooth (more…)
We’ve spoken about it briefly before, but emailing is crucial to any business these days, and there are some guidelines to follow to make sure you can communicate effectively and not send the wrong message to those you are messaging! In this episode we’ll also look at some common mistakes made by web designers that […] (more…)